The Servant Marketer

Christina Garnett | Building Authentic Communities

January 18, 2023 Jenny Petty Season 2 Episode 24
The Servant Marketer
Christina Garnett | Building Authentic Communities
Show Notes

Humans naturally seek out fellowship in community, but someone has to take it upon themselves to intentionally build community through listening, empathy and advocacy.

Servant leaders build community by sensing and diagnosing real issues. 

Christina Garnett, Principal Marketing Manager of Offline Community and Advocacy at HubSpot, shares her insights on building communities in a post-pandemic world.       

Join us as we discuss:

  • Coaching the right people as community builders (8:00) 
  • The main character syndrome pervasive among thought leaders (20:20)
  • How brands foster community by creating core memories (35:16)

Check out these resources we mentioned during the podcast: