Tony Dobies is a marketing leader at West Virginia University, and he is uniquely positioned to understand the struggles of social media managers as he was one before moving into leadership. The team Tony leads at WVU has, like so many of us, had a very tough year, but their struggles began before the insanity of the early-March Pandemic. But Tony didn’t turn a blind eye to that suffering. Instead, he did something about it by creating and executing a study on social media manager’s mental health.
In this episode, Tony and I talk about the study findings as well as: